# 摩尔线程 / 中国自研GPU硬核科技企业 - ID: 345 - URL: https://www.stoyard.com/works/345 - English URL: https://www.stoyard.com/en/works/345 - Year: 2025 - Cover: https://static.glabcms.stoyard.com/stoyard/project/cover/20220419/mgtixghn7q.png - Categories: 中小型企业网站方案, 细分行业头部, 先进制造, AI 人工智能, 视频、动态图形、动画设计, 通信、芯片半导体 - English Categories: Products Marketing Website, Leading companies in the industry, Advanced Manufacturing, AI Artificial Intelligence, Motion Graphics, Semiconductors and Communications - Author: 葛熙呈 - English Author: Xicheng Ge - Publish: 2022-03-30 - Editor: STOYARD BEIJING - External Link: https://www.mthreads.com/ ## 中文主体 ### 项目简介 摩尔线程致力于创新面向元计算应用的新一代GPU，构建融合视觉计算、3D图形计算、科学计算及人工智能计算的综合计算平台，建立基于云原生GPU计算的生态系统，助力驱动数字经济发展。 [Video](https://static.glabcms.stoyard.com/stoyard/gallery/20251216/dczkx1vguro.mp4) [Video](https://static.glabcms.stoyard.com/stoyard/gallery/20220421/f4dsgen2dj.mp4) 1.项目背景 毫无疑问，摩尔线程是一个不断给人惊喜的企业，这家成立于2020年10月的初创公司，定义了GPU的中国速度，不到300天完成首颗国产全功能GPU的研制，获得了国家高新技术企业认证，绝对是硬核科技领域的一匹黑马。 在极短的时间内，摩尔线程已获得清华同方、浪潮、海尔等知名企业的青睐，达成友好合作。它对图形、通用计算领域应用需求和产品定义策略的深刻理解，能够为这些科技生态合作伙伴提供计算加速能力，为数字经济赋能，它的卓有远见，必定会为中国科技创新发展与推广贡献力量。  2.从0到1的数字方案 摩尔线程官网是典型的产品营销型官网，产品与技术是平台所要展示的核心内容，所以我们在建构网站的前期，双方团队经过了很长时间的磨合与沟通，形成一套适应于品牌的完整方案。 GPU的应用多元且复杂，市场广阔且竞争激烈，摩尔线程以开放合作的方式，与各生态合作伙伴实现资源和优势互补，积极坚定地推动GPU在数字经济时代的规模应用和实践，这一理念让我们感知到企业博大的胸怀与眼界。 基于此，我们从品牌背后的故事中提炼出一些关键词，开放、科技、未来、创意、突破以及活力和生命。我们最终实现了从0到1的搭建成果，我们希望官网的整体风格可以匹配品牌的愿景和行业地位。  3.设计细节严谨 我们希望通过最终的官方数字平台，让更多用户了解企业的定位与主张，从产品细节中感受到振奋人心的科技力量。 官网的视觉设计是以“简约”、“庄重”为基调，在页面排版上我们依旧秉持“疏朗”的排布原则，呈现“疏可走马，密不透风”的页面结构，如此一来，既符合国人阅读习惯，又美观大方。  官网的整体色彩是以稳重黑与活跃橙红作为主色调，突出企业的科技属性和永无止境地探索精神。细节处我们也做了很多设计，如ICON，我们为官网定制了一套ICON，用以区分不同内容的特性。   4.关注用户体验 网站的主要页面包括产品、软件、PES联盟（Perfect Experience System Alliance，意为携手生态，共建完美体验系统联盟）、开发者社区、招聘以及新闻等栏目。 我们根据每个栏目的特性做了差异化设计，避免单调重复，使得这些内容以较为丰富的方式呈现出来，让用户浏览时保持新鲜感与舒适感，对企业形象以及产品质感产生良好的印象，在潜移默化下认可企业产品达到营销的目的，真正实现可持续的价值赋能。  我们为网站首页设计了微动态的Banner海报，设计构思是以企业最核心的“芯片”为视觉主体，数道电流沿着面板上纵横交错的线路向四面八方延伸，所经之初激起一串火光。光效也应用于首页的标题之上：“元动力、创无限”，这六个字在增加了动效也会更加切合企业的理念。 我们希望通过“极速光流”的视觉效果向用户传递出摩尔线程整个核心技术团队想要突破难关的决心与占据领域尖端地位的野心。  我们还为所有页面都设计了相应的移动端适配版本。     5.愿景 摩尔线程成立于2020年10月，2021年2月宣布完成数十亿元两轮融资，11月宣布完成20亿元A轮融资，如此迅猛的发展势头得益于摩尔线程整个团队的科技硬实力和对行业的信心，他们是真刀实枪参与过芯片设计的全链路人才，是这家芯片企业最终获得产品突破的关键。 在与摩尔线程合作过程中我们深刻体会到来自对方团队的专业性和对产品的强大自信，这种精神也为我们的工作带来极大的启发与支撑。  ## English Content ### Introduction Moore thread is committed to innovation for yuan computing applications of a new generation of GPU, and build the fusion visual calculation, 3 d graphics, scientific computing and artificial intelligence computing integrated computing platform, based on cloud native GPU computing ecosystem, power to drive the digital economy. [Video](https://static.glabcms.stoyard.com/stoyard/gallery/20251216/dczkx1vguro.mp4) [Video](https://static.glabcms.stoyard.com/stoyard/gallery/20220421/f4dsgen2dj.mp4) There is no doubt that Moore Thread is a company that constantly surprises people. This start-up company established in October 2020 has defined the speed of GPU in China. It completed the development of the first domestic full-featured GPU in less than 300 days, and won the National high-tech enterprise certification is definitely a dark horse in the field of hard-core technology. In a very short period of time, Moore Thread has been favored by well-known enterprises such as Tsinghua Tongfang, Inspur, and Haier, and has reached friendly cooperation. Its deep understanding of application requirements and product definition strategies in the fields of graphics and general computing can provide these technological ecological partners with computing acceleration capabilities and empower the digital economy. Contribute.  2. Digital scheme from 0 to 1 Moore Thread official website is a typical product marketing official website, products and technology are the core content of the platform to be displayed, so in the early stage of the construction of the website, both teams after a long time of running-in and communication, to form a complete set of solutions suitable for the brand. The application of GPU is diversified and complex, the market is broad and the competition is fierce. Moore Thread realizes the complementary resources and advantages with various ecological partners in an open and cooperative way, and actively and firmly promotes the scale application and practice of GPU in the era of digital economy. This concept makes us perceive the broad mind and vision of enterprises. Based on this, we distilled some key words from the stories behind the brand: openness, technology, future, creativity, breakthrough, and vitality and life. We finally achieved the results from 0 to 1. We hope that the overall style of the official website can match the brand's vision and industry status.  3. Precise design details We hope that through the final official digital platform, more users can understand the positioning and propositions of the enterprise, and feel the exciting technology power from the product details. The visual design of the official website is based on "simple" and "solemn" as the keynote. On the page layout, we still uphold the arrangement principle of "sparse" and present the page structure of "sparse can walk, impenetrable". In this way, it not only conforms to the reading habits of Chinese people, but also beautiful and generous.  The overall color of the official website is based on steady black and active orange red as the main colors, highlighting the technological attributes of the enterprise and the spirit of endless exploration. We have also done a lot of design in the details, such as ICON, we have customized a set of ICON for the official website to distinguish the characteristics of different content.   4. Focus on the user experience The site's main pages include sections on products, software, the Perfect Experience System Alliance (PES), the developer community, jobs, and news. According to the characteristics of each column, we have made a differentiated design to avoid monotonous repetition, so that these contents are presented in a richer way, so that users can maintain a sense of freshness and comfort when browsing, and have a good impression on the corporate image and product texture. Under the imperceptible recognition of enterprise products to achieve the purpose of marketing, truly achieve sustainable value enabling.  We designed a micro-dynamic Banner poster for the homepage of the website. The design concept is based on the core "chip" of the company as the visual main body. Several currents extend in all directions along the criss-crossing lines on the panel. flare. The light effect is also applied to the title of the home page: "Yuan Power, Create Infinite", these six words will be more in line with the company's philosophy when the dynamic effect is added. We hope to convey to users the determination of the entire core technical team of Moore Thread to break through obstacles and the ambition to occupy the leading position in the field through the visual effect of "extremely fast optical flow".  We have designed corresponding mobile-friendly versions for all pages. We have designed corresponding mobile-friendly versions for all pages.     5. Vision Founded in October 2020, Moore Thread announced that it had completed two rounds of financing worth billions of yuan in February 2021, and A round of financing worth 2 billion yuan in November. Such rapid development momentum is due to the hard strength of science and technology and confidence in the industry of the entire team of Moore Thread. They are full-link talents who have participated in chip design. Is the chip enterprise finally get the key product breakthrough. In the process of cooperation with Moore Thread, we have deeply realized the professionalism and strong confidence in products from the other team, and this spirit also brings great inspiration and support for our work. 