BIBF INTERNATIONAL ILLUSTRATION AWARDS
Branding Design & Website Design
Author: Xicheng Ge 2025-09-10 Editor: STOYARD BEIJING
2025
BIBF International Illustration Award is one of the special brands under the umbrella of Beijing International Book Fair (BIBF), with professional international review resources, integrating the three major projects of overseas artist residency, overseas publishing fund, and overseas exhibition of winning works.
The Logo design of this BIBF illustration competition takes "picture book" as the core inspiration, symbolizing the development of creation and the departure of inspiration. The form of picture books not only echoes the core carrier of "books", but also implies diversity, openness and extensibility, which fits the rich expression and infinite possibilities in illustration creation.
Logo uses six different colors, representing illustration creators from different cultural backgrounds and styles. The coexistence and coordination of colors implies the concept of tolerance and diversity and encouragement of individual expression in this competition. The arrangement of colors and the dynamic combination of picture book form make the overall vision more rhythmic and modern.
At the same time, the elements of the brush are integrated into it, emphasizing the core theme of "illustration" in this competition, so that the logo has a stronger relevance and creativity in visual recognition. The brush is like a key to open the door of creation, leading the viewer into the world of visual art.
In the visual system of BIBF illustration competition, color is not only an important carrier of aesthetic expression, but also bears the function of conveying ideas, distinguishing information levels and stimulating emotional resonance. Around the core theme of "diversity and creation", we have established a colorful system with both visual tension and inclusiveness.