Running River
Logo, Visual Identity & Website
Author: STOYARD 2019-08-26 Editor: STOYARD SHANGHAI
2014
Beijing RUNNING RIVER sportswear Co., Ltd. Abbreviation: RUNNING / RUNNING RIVER, 1988 extreme sports expert Yang Yonggang founded "奔流" in Beijing and registered the English standard RUNNING RIVER,We designed the whole pack of visual identity. including logo, and official website for Running River.
Beijing flow field sport clothing co., LTD., hereinafter referred to as: RUNNING/RUNNING RIVER1988 in extreme sports experts yong-gang Yang founded in Beijing "RUNNING" and register the English standard RUNNING RIVER, meaning "origin at the top of the mountains and rivers to the sea", we design the RUNNING marks/visual and website.
Brand establishment, running continuously by the extreme sports (X - GAME) as the main line, design research and development products, sports include skiing, cross-country motorcycle, mountain bike, equestrian, paragliders, surfing and so on.Running products have been excellence, attention to detail design, for sports fans high-quality services, each product through the strict quality inspection, and relatively moderate price, quality of products is also reflects "limit" the pursuit of attitude.
In addition to running limit equipment brand, running also created an offline experience of extreme sports pavilion: flow limit park.Located in the northeast of Beijing wenyu river, the usable floor area of 3000 square meters.Have two dry snow slide, a smooth of 50 meters wide and 9 meters long, about 23 degrees slope, equipped with more than 40 meters long magic carpet, next to zero lovers could also to practice basic status, to participate in the activities of extreme sports course.
We designed for flowing move feeling, have the power of web sites.
Website's main task is to create a space for users to browse online brand, reflect the values of the brand and fully interpretation for extreme sports obsession brand philosophy, extreme sports, of course, a lot, such as motorcycle rally, running the team is also the domestic famous motorcycle, off-road vehicles, shirt has our Chinese logo design.
Website is another important content in the brand sales of commodities, retrieval classification, can choose to jump to running after users to browse the Tmall flagship store, finally complete the purchase.
