# 中国美术家协会 / 数字美术馆 - ID: 432 - URL: https://www.stoyard.com/works/432 - English URL: https://www.stoyard.com/en/works/432 - Year: 2025 - Cover: https://static.glabcms.stoyard.com/stoyard/project/cover/20260928/67ixwd1avq4.png - Categories: 行业领域：细分行业头部、政府、大学、国际组织、艺术与文化, 服务内容：视觉创意与传播（Visual & Creative Design）、数字产品与体验（Digital Product & Experience Design）、展览展示（Exhibition & Spatial Design）, 技术解决方案：网站整体解决方案、线上虚拟展厅解决方案、软件设计解决方案 - English Categories: Type of industry field：Leading companies in the industry、Government、Organizations、Arts & Culture, Service Content：Visual & Creative Design、Digital Product & Experience Design、Exhibition & Spatial Design, Technical Solutions：Full-Service Website Solution、Virtual Exhibition Hall Solution、Software Design Solution - Author: STOYARD - English Author: STOYARD - Publish: 2026-09-01 - Editor: STOYARD BEIJING - External Link: https://www.damcaanet.cn ## 中文主体 ### 项目简介 中国美术家协会数字美术馆是中国美协推动美术数字化转型的重要文化平台，以数字展览与公共艺术传播为核心，探索新时代互联网艺术展示新模式。 我们为项目提供了整体网站体验设计，包括视觉体系、信息架构与多终端界面设计。设计围绕“数字艺术空间”展开，通过更具沉浸感的视觉语言与清晰的内容结构，重构线上观展体验，提升艺术内容的传播与浏览效率。 目前，DAMCAA Network 已正式上线。它不仅是中国美术家协会面向公众的重要数字窗口，也是一套持续连接艺术家、美术机构、专业研究与公共美育的数字基础设施，为中国美术资源的长期沉淀、开放共享与广泛传播提供新的载体。     连接艺术、机构与公众的数字文化平台 中国美术家协会数字美术馆（DAMCAA Network）是面向全国美术行业与社会公众建设的数字艺术平台。平台汇集全国美术展览、艺术家档案、公共教育、征集活动及数字艺术资源，以数字技术拓展艺术的展示、传播与研究方式，让专业内容突破时间与空间限制，更便捷地抵达公众。       [Video](https://static.glabcms.stoyard.com/stoyard/gallery/20260928/rb1g0pdjeb.mp4) 面对内容类型多、信息体量大、服务对象广泛的特点，我们围绕“权威、开放、清晰、可持续”的目标，对网站的信息架构、视觉系统与交互体验进行了整体设计。通过模块化的内容结构和统一的浏览逻辑，将展览、作品、艺术家、新闻、教育活动及会员服务等内容整合进一套可持续扩展的数字系统，帮助不同用户快速发现和获取所需信息。 在视觉表达上，网站以深色界面构建沉浸式的观展氛围，通过克制的版式、清晰的信息层级与大幅艺术影像，让作品成为视觉中心；同时兼顾公共文化平台的专业性、可读性与使用效率，使内容浏览既具有数字美术馆的文化质感，也符合当代互联网产品的使用习惯。                [Video](https://static.glabcms.stoyard.com/stoyard/gallery/20260928/mpscdtqudv.mp4)          ## English Content ### Introduction The Digital Art Museum of the Chinese Artists Association is an important cultural platform for the Chinese Artists Association to promote the digital transformation of art. With digital exhibitions and public art dissemination as the core, it explores a new mode of Internet art display in the new era. We provided the overall website experience design for the project, including visual architecture, information architecture and multi-terminal interface design. The design revolves around the "digital art space", reconstructs the online exhibition experience through a more immersive visual language and a clear content structure, and improves the dissemination and browsing efficiency of art content. Currently, the DAMCAA Network has officially gone live. It is not only an important digital window for the Chinese Artists Association to the public, but also a set of digital infrastructure that continuously connects artists, art institutions, professional research and public aesthetic education. It provides a new carrier for the long-term precipitation, open sharing and wide dissemination of Chinese art resources.     A digital cultural platform that connects the arts, institutions and the public The Digital Art Museum of China Artists Association (DAMCAA Network) is a digital art platform for the national art industry and the public. The platform brings together national art exhibitions, artist archives, public education, solicitation activities and digital art resources, and expands the display, dissemination and research methods of art with digital technology, so that professional content can break through the time and space constraints and reach the public more conveniently.       [Video](https://static.glabcms.stoyard.com/stoyard/gallery/20260928/rb1g0pdjeb.mp4) In response to the characteristics of diverse content types, massive information volumes, and a broad user base, we have undertaken a comprehensive redesign of the website’s information architecture, visual system, and interactive experience, all aligned with the goals of authority, openness, clarity, and sustainability. By adopting a modular content structure and a unified navigation logic, the platform integrates exhibits, artworks, artists, news, educational programs, and membership services into a scalable digital system, enabling users to quickly locate and access the information they need. In terms of visual expression, the website uses a dark interface to build an immersive atmosphere for viewing the exhibition. Through restrained format, clear information hierarchy and large artistic images, the works become the visual center. At the same time, the professionalism, readability and efficiency of the public cultural platform are taken into account, so that content browsing not only has the cultural texture of digital art museums, but also conforms to the usage habits of contemporary Internet products.                [Video](https://static.glabcms.stoyard.com/stoyard/gallery/20260928/mpscdtqudv.mp4)           