# 汽车之家 / 二手车APP标志升级设计咨询

- ID: 284
- URL: https://www.stoyard.com/works/284
- English URL: https://www.stoyard.com/en/works/284
- Year: 2015
- Cover: https://static.glabcms.stoyard.com/stoyard/project/cover/20221127/vp4r5o0bf6a.jpg
- Categories: 上市公司, 标志设计, 互联网产品, 出行、汽车
- English Categories: Listed Company, Logotype, Internet Products, Transport
- Author: STOYARD
- English Author: STOYARD
- Editor: 项目管理

## 中文主体

### 项目简介

随着汽车之家业务的不断升级和变化,二手车等相关10余个子品牌陆续独立进行品牌包装,汽车之家的用户对于汽车直接的logo认知主要是文字的识别和网站地址的识别,我们觉得保留核心的原汽车之家的核心图形和色彩元素,将文字处理成运动感倾斜字形,加入了一个旗帜的图形。

![](https://static.glabcms.stoyard.com/stoyard/gallery/20221127/dvkqcb8r9gn.jpg)

![](https://static.glabcms.stoyard.com/stoyard/gallery/20221127/k1emix982oh.jpg)

![](https://static.glabcms.stoyard.com/stoyard/gallery/20221127/y9g1w8sc4m.jpg)

![](https://static.glabcms.stoyard.com/stoyard/gallery/20221127/znjffg8s3u9.jpg)

## English Content

### Introduction

As the home of auto business grows and changes, used cars more than 10 is related to the brand independent brand packaging in succession, the home of car users for car directly logo recognition is mainly text recognition and identification of a website address, we felt that we retain the core of the core of the original home of auto graphics and color elements, word processing into movement tilted glyph, joined a pattern of the flag.

![](https://static.glabcms.stoyard.com/stoyard/gallery/20221127/dvkqcb8r9gn.jpg)

![](https://static.glabcms.stoyard.com/stoyard/gallery/20221127/k1emix982oh.jpg)

![](https://static.glabcms.stoyard.com/stoyard/gallery/20221127/y9g1w8sc4m.jpg)

![](https://static.glabcms.stoyard.com/stoyard/gallery/20221127/znjffg8s3u9.jpg)