# Beijing Design Week / 2009-2017 北京国际设计周数字形象、技术和长期服务 - ID: 238 - URL: https://www.stoyard.com/works/238 - English URL: https://www.stoyard.com/en/works/238 - Year: 2017 - Cover: https://static.glabcms.stoyard.com/object/20180514/s8h6ikrevy.png - Categories: 行业领域：细分行业头部、城市设计、城市更新、政府、大学、国际组织、建筑与设计, 服务内容：视觉创意与传播（Visual & Creative Design）、数字产品与体验（Digital Product & Experience Design）、展览展示（Exhibition & Spatial Design）、案例研究（Casestudy）, 技术解决方案：网站整体解决方案、APP/小程序技术解决方案 - English Categories: Type of industry field：Leading companies in the industry、City Renovation、Government、Organizations、Design & Architecture, Service Content：Visual & Creative Design、Digital Product & Experience Design、Exhibition & Spatial Design、Casestudy, Technical Solutions：Full-Service Website Solution、APP Programs Design Solution - Author: STOYARD - English Author: STOYARD - Publish: 2019-01-25 - Editor: STOYARD BEIJING - External Link: http://www.bjdw.org/ ## 中文主体 ### 项目简介 北京国际设计周于2009年首次举办，是北京具有国际影响力的大型文化活动，也是连接设计、文化、科技、产业与城市发展的重要公共平台。活动通过主题展览、设计论坛、专业奖项、主宾城市及城市分会场等丰富内容，让设计走进城市空间与公众生活。 对于这样一项参与机构众多、活动分布广泛、内容持续变化的国际设计活动，官网并不只是一个发布信息的宣传页面，而是连接主办方、设计机构、参展者、媒体和公众的重要数字平台。 在项目合作期间，我们连续6年为北京设计周提供产品策划、视觉设计、动态视觉呈现、网站设计、网站建设、数据技术、运维等服务。我们围绕每一届活动的主题、内容结构和传播需求，持续完成网站的信息架构、视觉设计、页面体验与技术落地，让大量展览、论坛、奖项、嘉宾、场地和日程信息能够被清晰组织、快速查找和持续更新。 我们从0到1打造北京国际设计周的数字入口，让一项大型国际文化活动拥有与其行业影响力相匹配的数字形象与体验。                北京国际设计周一直作为北京重要的文化活动被大家所记住，我们的核心目的是希望聚集文化创意行业的相关人群，推动整个设计相关产业发展。北京国际设计周围绕设计为核心展开，将商务、媒体、互动合为一体，打通设计与生活、设计与人的关联，更好的为设计人群服务。2016／2017“设计+”设计周网站打造设计网站群计划，将设计周内容划分为设计+资讯、设计+设计周、设计+引擎三大板块。  资讯——该板块主要承载行业资讯及设计周相关信息，将相关设计周活动的内容进行报道及转载，展示其他设计活动的入口，让设计周用户能通过设计周网站看到更多更广阔的设计内容／北京国际设计周——该板块主要展示设计周主体活动和设计周相关资讯，智能的全局搜索和内容筛选将更好的呈现设计周活动内容，该板块结合微信公众号，为用户提供更丰富的每日资讯功能／引擎——该板块主要展示设计周设计之旅互动引导和设计，采用地图和列表双模式呈现，在地图中更好的呈现机构、商家爱、设计师等不同类型的索引，更好的为设计周商家获得活动曝光量。  传播方式在改变，移动互联网媒体与人关系更加紧密，以移动端微信服务号与微网站为核心应用开发，加强与开放平台的接口对接，将设计师、媒体、机构资源聚拢在数据库，利用微信入口的强大人流量，同时借助各合作伙伴的开源渠道，一套内容多渠道分发。   打造全新会员体系，为了更好与用户产生互动，全新的会员系统将找回历史用户数据建立新的用户中心，灵活的注册系统，支持大部分社交数据导入，让用户在参与设计周活动的同时享受设计周网站提供的丰富功能，打通用户关系，提高粘性。  2016设计周在打造全新会员体系基础上，按照组委会需求将往届用户系统及数据进行整合，形成全新一体化的注册入口，通过多种角色的划分对应不同的注册信息内容，且后台提供完整的数据分析系统，为设计周后期的数据整合工作提供更多的便利。  为了提供全面的内容服务，电子报NEWSLETTER也在系统中集成，管理和发布，用户注册后定期会收到来自设计周官方的新闻速览，订阅活动信息。    The Beijing organizing committee for the international design week on site visual and logic on the basis of last year to redesign as a whole.We have designed a flexible site operating system to facilitate design week editors use different images in the home page.By setting the module layout, after each new image is added to the website, pictures of different size automatically, so the website become more fun, and as a result of the change of visual content home page you see when visitors each visit content experience are different.We adopted the image of Beijing design week and used as the shape of template image.And overlap in the website message, when visitors browsing the web page, you can at any time to know is they're from page click the level to which came in. 北京国际设计周组委会在网站的视觉和逻辑性上在去年的基础上能够整体重新设计。我们便设计了灵活的网站操作系统以方便设计周编辑团队在首页中使用不同尺寸的图片。通过设置模块的布局，在每次添加新的图片到网站上后，图片的不同尺寸便自动编排，所以网站变得更加好玩，而且首页视觉内容的变化使访问者每一次访问时所看到的内容体验均有不同。我们采用了北京设计周的标志图形并用作图片的塑形模板。 并在网站中重叠了提示条，当访问者深入浏览网站页面时，可以随时了解是他们是从哪一级页面点击进来了。          [Video](https://static.glabcms.stoyard.com/object/20180514/57mr7rnvdj.mp4)            [Video](https://static.glabcms.stoyard.com/stoyard/gallery/20261010/sln2g17npds.mp4)              ICOGRADA (international federation of graphic design association) was founded in 1963, is the world plane design, visual communication, creative design, design management, design education specialized association of international non-governmental, non-political organization, is also the largest and most influential graphic design major international organizations.Icograda headquartered in Montreal, Canada.ICOGRADA world design congress is held every two years at different sites in the world, aims to promote the exchange of international design information.ICOGRADA world design congress is a global design elite, for the host country's design industry and the development of cultural creative industry tend to have a huge role. ICOGRADA（国际平面设计协会联合会）成立于1963年，是由世界各国平面设计、视觉传达、创意设计、设计管理、设计教育等方面专门协会组成的国际性非政府、非政治性组织，也是规模最大、最具影响力的平面设计专业国际组织。Icograda总部设在加拿大蒙特利尔。ICOGRADA世界设计大会每两年在世界不同地点召开，旨在促进国际设计界信息交流。ICOGRADA世界设计大会是一次全球设计界精英云集的盛会，对会议举办国的设计产业和文化创意产业的发展往往有着巨大的推动作用。ICOGRADA大会于2009年在中央美术学院召开。网站地址：http://www.beijing2009.org/cn/  ICOGRADA world design congress in Beijing is the predecessor of Beijing design week, focus on the information on the website design design, rich in content page full fully embodies the public mobilization for cooperation and development, seeking harmony spread value.Participate in design: the central academy of fine arts of Song Xiwen MARCO Ge Xicheng ICOGRADA北京世界设计大会是北京国际设计周的前身，在网站的设计上专注于信息设计，内容丰富页面饱满充分体现了为合作发展而动员公众，谋求和谐的传播价值。参与设计：中央美术学院 宋习文 MARCO 葛熙呈       ## English Content ### Introduction Beijing International Design Week was first held in 2009. It is a large-scale, internationally influential cultural event in Beijing and serves as an important public platform for connecting design, culture, technology, industry, and urban development. The event, featuring a thematic exhibition, design forum, professional awards, a guest city, and satellite venues in various cities, brings design into urban spaces and the public’s daily lives. For an international design event involving numerous participating organizations, spanning a wide geographic area, and featuring ever-evolving content, the official website is not merely a promotional platform for disseminating information; it serves as a vital digital hub that connects the organizers, design institutions, exhibitors, media, and the general public. During the project cooperation, we have provided product planning, visual design, dynamic visual presentation, website design, website construction, data technology, operation and maintenance services for Beijing Design Week for 6 consecutive years. For each edition of the event, we consistently develop the website’s information architecture, visual design, user experience, and technical implementation, ensuring that extensive exhibition, forum, award, speaker, venue, and schedule information is clearly organized, easily searchable, and continuously up-to-date. We built the digital gateway for Beijing International Design Week from the ground up, giving this large-scale international cultural event a digital presence and user experience that aligns with its industry influence.                Beijing international has been as an important cultural activities of the Beijing design week by everyone remember, our core purpose is to hope to gather related people of cultural creativity industry, promoting the development of the whole design related industry.Beijing international design around design as the core, to business, media, interaction, through the life and the design, the design and people's association, better service to the design of the crowd.2016/2017 "design" design week website building design group of plan, the design content is divided into design information, design weeks three major parts, design engine.  Information - the sector is mainly for industry information and related information of design week to report on the contents of relevant design week activities and reprinted, show the entry of the other design activities, through design week users can design week website to see more wider design content/Beijing design week - the plate is mainly display design main body activity and design weeks related information, the global search and contents of intelligent filter will better show design week activities, the sector combined with WeChat public, to provide users with a richer information function/engine daily - the plate is mainly display design week trip interactive guide and design, using map and list of dual mode, better present institutions, merchants love in the map, designers and other different types of index, better exposure for design week business activities.  Changing mode of transmission, the mobile Internet media closer relations with people, with mobile terminal WeChat service number with micro web site as the core application development, strengthen the docking interface and open platform, the designer, the media, institutional resources gathered in the database, using powerful traffic WeChat entrance, at the same time with the aid of the open source channel partners, a set of content distribution through multiple channels.   Create new member system, in order to better interact with users, a member of the new system will find historical user data center to set up new users, flexible registration system, most social support data import, let users in the design week activities at the same time enjoy design week web site provides abundant function, through the user relationship, improve the viscosity.  Design week 2016 on the basis of building the new members, on the demand of the organizing committee will past the user's system and data integration, thus forming the integration of new entry, through a variety of the division of roles for different registration information content, and the background to provide complete data analysis system, for the data integration of design week later work to provide more convenience.  In order to provide comprehensive service, the content of the electronic NEWSLETTER also integrated in the system, management and release, users will receive regularly from design week official news quick reference, subscribe to the event information.    The Beijing organizing committee for the international design week on site visual and logic on the basis of last year to redesign as a whole.We have designed a flexible site operating system to facilitate design week editors use different images in the home page.By setting the module layout, after each new image is added to the website, pictures of different size automatically, so the website become more fun, and as a result of the change of visual content home page you see when visitors each visit content experience are different.We adopted the image of Beijing design week and used as the shape of template image.And overlap in the website message, when visitors browsing the web page, you can at any time to know is they're from page click the level to which came in. 北京国际设计周组委会在网站的视觉和逻辑性上在去年的基础上能够整体重新设计。我们便设计了灵活的网站操作系统以方便设计周编辑团队在首页中使用不同尺寸的图片。通过设置模块的布局，在每次添加新的图片到网站上后，图片的不同尺寸便自动编排，所以网站变得更加好玩，而且首页视觉内容的变化使访问者每一次访问时所看到的内容体验均有不同。我们采用了北京设计周的标志图形并用作图片的塑形模板。 并在网站中重叠了提示条，当访问者深入浏览网站页面时，可以随时了解是他们是从哪一级页面点击进来了。          [Video](https://static.glabcms.stoyard.com/object/20180514/57mr7rnvdj.mp4)            [Video](https://static.glabcms.stoyard.com/stoyard/gallery/20261010/sln2g17npds.mp4)              ICOGRADA (international federation of graphic design association) was founded in 1963, is the world plane design, visual communication, creative design, design management, design education specialized association of international non-governmental, non-political organization, is also the largest and most influential graphic design major international organizations.Icograda headquartered in Montreal, Canada.ICOGRADA world design congress is held every two years at different sites in the world, aims to promote the exchange of international design information.ICOGRADA world design congress is a global design elite, for the host country's design industry and the development of cultural creative industry tend to have a huge role. ICOGRADA（国际平面设计协会联合会）成立于1963年，是由世界各国平面设计、视觉传达、创意设计、设计管理、设计教育等方面专门协会组成的国际性非政府、非政治性组织，也是规模最大、最具影响力的平面设计专业国际组织。Icograda总部设在加拿大蒙特利尔。ICOGRADA世界设计大会每两年在世界不同地点召开，旨在促进国际设计界信息交流。ICOGRADA世界设计大会是一次全球设计界精英云集的盛会，对会议举办国的设计产业和文化创意产业的发展往往有着巨大的推动作用。ICOGRADA大会于2009年在中央美术学院召开。网站地址：http://www.beijing2009.org/cn/  ICOGRADA world design congress in Beijing is the predecessor of Beijing design week, focus on the information on the website design design, rich in content page full fully embodies the public mobilization for cooperation and development, seeking harmony spread value.Participate in design: the central academy of fine arts of Song Xiwen MARCO Ge Xicheng ICOGRADA北京世界设计大会是北京国际设计周的前身，在网站的设计上专注于信息设计，内容丰富页面饱满充分体现了为合作发展而动员公众，谋求和谐的传播价值。参与设计：中央美术学院 宋习文 MARCO 葛熙呈      